Promote products on regular basis such as new campaigns price or partnerships

Promote products on regular basis such as new

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Promote products on regular basis such as new campaigns, price, or partnerships occrued Internal Rita Nil - included in marketing team tasks number of customer provided review or feedbac 14-Dec-17 Including of actual professional photos Internal Jessica Nil - included in marketing team tasks may also incoporate in with sales level 15-Dec-17 DIGITAL STRATEGY COMPONENT 2 1. Which digital activities will you implement for this component? 3. If Internal - who? 4. If External - who? 5. Estimated Cost 8. Due Date Website E-commerce platform creation to allow selling also External E-commerce platform or we$1000.00 per quarter number of sales transactions made online and le 30-Jun-17 Mobile-friendly design to allow easy access from users External E-commerce platform or webiste creator agency number of complaints from online buying channe 1-Jul-17 DIGITAL STRATEGY COMPONENT 3 1. Which digital activities will you implement for this component? 3. If Internal - who? 4. If External - who? 5. Estimated Cost 8. Due Date Content marketing hiring influencer in writing blogs of product review External Social media influencer $5,000.00 per post asking directly via direct message number of sales made from their referral links 30-Jul-17 External Youtube Channel $5,000.00 per post number of visitors from their referral links 1-Jul-17 DIGITAL STRATEGY COMPONENT 4 1. Which digital activities will you implement for this component? 3. If Internal - who? 4. If External - who? 5. Estimated Cost 8. Due Date Paid search (pay per click)including number of key words needed to be accumulated and usedInternalMarketing team to come up with potential search words30-Jun-17agree on payment per click and required number of paymentExternalGoogle Ad servicesdepends on required numbnumber of phone calls/ sales getting and click30-Jul-17 2. Resource (select from dropdown menu) 6. Link or Reference for Researched estimated Cost 7. Metrics (How will you measure effectiveness?) Create e-commerce platform so customers can buy online - build website on Shopify Ensure website is optimised for mobile Improve navigation and functionality Customer sales, google analytics, Shopify analytics 2. Resource (select from dropdown menu) 6. Link or Reference for Researched estimated Cost 7. Metrics (How will you measure effectiveness?) 2. Resource (select from dropdown menu) 6. Link or Reference for
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