one risk due to breach of health and safety compliance responsibilities. 9. Develop a proposal for resourcing to be presented for approval to the Operations General Manager. Include in your proposal: a. description of proposed implementation of resourcing b. breakdown of costs c. benefits to organisation d. a list of different approaches to developing key performance indicators e. risks to organisation by not implementing f. outline of identified risks and contingency planning g. description of sources of information used to develop proposal (use internet research on technical aspects of e-commerce and importance to retailers; use consultation, use company financial projections). To: Kim Chen General Manager / BBQFun As already known, the CEO of BBQfun would like to implement an e- commerce strategy to increase market share and revenue and meet customer needs according to the strategic direction of the company. That's why I and my team have developed a new operational plan to ensure the broad success of this strategy. The organization is suffering a serious risk of loss of sales revenue if there is no online store as dissatisfied customers will go to our competitors online if we can not offer the same or better. You have a choice: accept the costs and moderate profitability, or prepare to lose market to the competition. There are many benefits that come from e-commerce for retailers and customers, such as; Convenience, faster buy / sell procedure, lower operating costs and better quality of service, easy to start and manage, attract new customers, lower the cost of inventory management, increase © 2015 Innovation and Business Industry Skills Council Ltd 1 st edition version: 1 Page 8 of 19
Assessment Task 1 BSBMGT517 Manage operational plan brand awareness with satisfied customer ratings and lower costs in advertising and marketing. The implementation of resources has been carefully evaluated and discussed with appropriate personnel to meet all the requirements, strategies and steps to be taken to successfully implement the e- commerce strategy. Resource mobilization will be required through training of company employees wishing to participate in this new challenge and recruiting sales / customer service teams, delivery drivers. A third-party company will be hired to create the site but our information technology team must be trained to manage it later. Other investments will include: purchase of vans / delivery trucks, forklifts, warehouse logistics technology systems, as well as new office computers and desks for new employees. With the increasing demand for online shopping, more and more companies are migrating to the online store. Today, e-commerce has revolutionized the way companies are doing business and we need to make sure we are able to compete and beat our competitors who offer their products online. There is every fiscal year half a team previously assembled will be responsible for evaluating the progress of the project.
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