Portfolio planning techniques also called portfolio

32. Portfolio planning techniques, (also called portfolio matrixes), contribute to the following corporate
management function:
[See pp.363-365]
*a. Allocating resources among businesses
b. Selecting diversification opportunities
c. Formulating competitive strategies for individual businesses
d. Establishing performance targets for each business
33. A major limitation of the BCG matrix in guiding corporate strategy is:
[See p.365]
34. The concept of “parenting advantage” is best summarized by the following statement:
[See p.365]
35. The primary purpose of the “Ashridge portfolio display” is to:
36. What are the two dimensions of the Ashridge portfolio display?
[See pp.365-366]
a. The relative organizational power of the parent, and the business’s innate profitability.
b. The parent’s potential to add value to a business, and its potential to impose effective control on the
business.
*c. The parent’s potential to create value and to destroy value in a business.
d. The cultural fit between the parent and the business.
37. The principal merit of the BCG portfolio planning matrix is:
[See pp.364-365]