Reason to buy perception of quality is the

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Reason to Buy- Perception of quality is the determinant factor in the buying decision. Differentiation/ Positioning- (The Best & Excellent) Marketing channel members' interest - Strong influence on the marketing chanell members (distributors, wholesale, retailers). Cont…
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Reliability/Consistency- Always the same level of Performance, Aesthetics, Taste etc. Brand extentions - Giving of a popular brand name to a new product in an unrelated product category
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Brand Loyalty- Consistency In Quality- Exceeding customers' expectations in giving a level of quality they can count on, loyalty and advocacy. Focus on 360-degree customer service-Key to staying on top of their satisfaction, All it takes is a quick phone call to prevent a major issue . Listen To Your Customers-Customers will feel more connected to the brand if they open up a two-way dialogue, and feedback will be our biggest advocates .
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Anticipate- Beyond the expected. Give them a reason to come back- Everyone wants something that can not simply be purchased, we provide some privileges and create some loyalty programmes.
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  • Fall '19
  • Marketing, Brand, Handloom Craft, Moment marketing

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