coopetition as a small business strategy.pdf

Wilkinson i and young l 2002 on cooperating firms

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Wilkinson, I. and Young, L., (2002). "On Cooperating Firms, Relations and Networks." Journal of Business Research, 55(2): 123-132. Yusuf, A. and Saffu, K. (2005). "Planning and Performance of Small and Medium Enterprise Owners in a Country in Transition." Journal of Small Business Management, 43(4): 480-497. Zabkar, V. and Brencic, M. M. (2004). "Values, Trust and Commitment in Business to Business Relationships." International Marketing Review, 21(2): 202-215. Zineldin, M. (1998). "Towards an Ecological Collaborative Relationship Management." European Journal of Marketing, 32(11/12): 1138- 1164. Michael Morris, holds the Witting Chair in Entrepreneurship and is Head of the Department of Entrepreneurship and Emerging Enterprises at Syracuse University. His current research interests include entrepreneurial strategy and the nature of entrepreneurial experiences. Akin K~ak is an Assistant Professor of Marketing at Ankara University in Turkey. His research interests include the marketing and entrepreneurship interface, and particularly the role of entrepreneurial behaviour in the marketing function. 55 Vol. 18, No. 1Spring/Summer2007 Alper Ozer is a Senior Researcher at Ankara University in Turkey. His research is focused on entrepreneurial orientation and its relationship to marketing structure, strategy, and orientation.
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  • Fall '19
  • partner, Firm, Journal of Small Business Strategy

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