Development blogs where businesses get direct input

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Development blogs –  where businesses get  direct input about  products and services  from readers. Video blogs –  communicate more  effectively than text  blogs.  PREMIUM-IZE YOUR  BRAND BLOG ON 12
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MAKE IT STICK Get into customers’ hearts and minds. 3 important aspects to look at : Target influencers. Engage your customers. 13
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CUSTOMER RELATION  MANAGEMENT  (CRM) Two-third of customers switch brands due to  perceived indifference. Businesses lose 50% of their customers over a five- year period, those customers tend to be replaced by  less loyal customers. CRM implementations result in positive ROI, better  customer retention rate. Simple “thank you for shopping” email, e-newsletter. Automated communication, customer segmentation,  targeted offers. Make customer service your top priority, make it  worthwhile. Building loyalty. 14
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MARKET ON THE MOVE 89% of brands use text and multimedia  messaging to reach their audiences. More than 10% of marketing budget is spent on  advertising through this medium. Mobile phone service providers are dipping their  toes into the credit card pool. Customers are relying on these devices more  than ever. Low-cost mobile marketing on ramps. Example : local restaurants send the day’s  specials to nearby lunch patrons. 15
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  • Fall '19
  • LinkedIn, Juliette Powell,  Marketers

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