Fashion Merchandising Test Flashcards

Fashion
Terms Definitions
Polo
...
Tertiary
MIXED
Secondary
Green, purple, orange
What does elasticity mean?
Stretchy
Trade
International commerce that involves imports, exports, and exchanges of money
Pelt
Skin of a fur-bearing animal
Bright, sunny, cheerful, warm, prosperous, cowardly & deceitful are common psychological associations for the color
YELLOW
Press Kits
Promotional information packages that contain press releases and photographs.
Wholesalers
Middle people, also called resellers or distributors, who purchase large quantities of goods from manufacturers and sell small quantities to retailers
Parka
a warm jacket with a hood
Tanning
The process of transforming animal pelts into leather
Seasonal goods
Products that experience demand related to factors associated with the calendar year (Weather changes, seasonal events & ethnic and cultural traditions).
Brightness or dullness of a color
INTENSITY
Apprenticeship
Training for an occupation under the direction and guidance of a skilled worker.
Props
Objects added in a display to dramatize, get attention, and help to create a theme, and idea, or ambience.
Cooperative Advertising
Advertising done jointly and with costs shared by more than one organization, such as manufacturer and retailer
Dropped Waist
A low, horizontal waistline that usually falls near the level of the upper hips. Balances the upper and lower bodies, and adds to the visual impression of height by lengthening the torso.
Flying display
Merchandise is pulled, stretched and manipulated by means of fishing line
Risers
Used to create multi-levels to display folded items or small associate merchandise such as small leather goods, and shoes.
What does abrasion mean?
Surface wear and tear
Color scheme using two or three adjacent or “related” colors on the color wheel
ANALOGOUS
Associate Degree
A two-year degree usually earned from a community college program.
Staple Fibers
are short, in lengths under eight inches
Dyeing
Method of giving color to a fiber, yarn, fabric, or garment with either natural or synthetic dyes
Wrap
cloak that is folded or wrapped around a person
Role of media
Inform the public, unbiased reports, bring the community together
Skins
Animal pelts that weigh 15 pounds or less
Buying and Merchandising Process
includes past records through electronic databases, Record observation, RBO, Fashion Forecasting & Reporting services, Trade and consumer periodicals, Vendors during market weeks
Job description
Outlines of the tasks, duties, and responsibilities of the position.
Where do natural fibers come from?
Plants and animals
style
a design, shape, or type of apparel item distinguished by the particular characteristics that make it unique
Career Planning
The process of outlining the steps to be taken toward reaching a career goal.
Fashion cycle
The ongoing rise, peak, and fall in popularity of specific styles or shapes
Public
A distinct group of people who share a specific type of interaction with the company, and whose support affects the companies success
-Customers, board members, suppliers, stockholders, employees, members of media
Department Stores
Lage stoers who sell a variety of merchandise that is grouped in different departments.
What are the names of some manufactured fibers?
polyester,rayon, acetate, nylon
A country importing more goods than it exports
TRADE DEFICIT
Arcade Front Window
often has a covered entry that serves as a lobby and transition zone. Extends display area, but limits the store's interior selling space.
What is calendaring
a finish that makes a fabric smooth and polished
What is wicking?
Water is oulled to the surface of a fabric,where it can evaporate.
BETTER QUALITY CLOTHES ARE USUALLY MORE EXPENSIVE:
But may be better value buys
IN DESIGN, WHEN LINES CROSS EACH OTHER, WHAT OCCURS?
Attention is drawn to the area where they cross
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Term:
Definition:
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