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COMM 3430 Writing for Advertising

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    • Profile picture
    Jul 30, 2016
    | Would highly recommend.

    This class was tough.

    Course Overview:

    I became a member of the American Advertising Federation to compete in the National Student Advertising Competition, got real world experience that yielded more portfolio work than I have ever gained from any class. I loved getting to work in teams in what felt like an advertising agency, rather than a classroom - no textbooks/readings/papers.

    Course highlights:

    I got to work extensively in teams, challenged myself more than I ever thought possible, and strengthened my communication skills. I learned about public speaking, research/analytics, tactics, social media marketing, and what goes into a successful advertising campaign.

    Hours per week:

    12+ hours

    Advice for students:

    Work together, and make the most of meetings. Don't be afraid to do what hasn't been done before, and always try your best, because this project can be a major contribution to your portfolio. This class focuses on taking you and your classmates unique talents and bringing them to the table to create the best possible campaign for a real company.

    • Spring 2016
    • Dr. Carr
    • Yes
    • Group Projects Meetings Outside of Class Great Discussions

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