MARKETING 240.60
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MARKETING 240.60

  • Average Course Rating (from 2 Students)

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  • Top Course Tags

    Always Do the Reading

    Great Intro to the Subject

    Group Projects

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    • Profile picture
    Apr 03, 2017
    | Would recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Learned many different aspects of marketing.

    Course highlights:

    Learned that marketing is not just about advertising but that there are many different ways to market a business or yourself.

    Hours per week:

    9-11 hours

    Advice for students:

    Do the required reading and participate in class.

    • Spring 2009
    • Don't remember
    • Yes
    • Great Intro to the Subject Always Do the Reading Group Projects
    • Profile picture
    Jan 03, 2017
    | Would highly recommend.

    Pretty easy, overall.

    Course Overview:

    This course provides a lot of insight of how companies work, and how they come up with marketing techniques. The course teaches you about what is considered when putting together a logo, or an ad campaign. It is a great course, especially for those who are looking to be an entrepreneur.

    Course highlights:

    We watched a lot of videos and had discussions based on the videos such as what was the company trying to say or what is the product they are trying to sell. We learned that companies do are not always trying to sell a product but rather their brand name. That was very interesting, too.

    Hours per week:

    3-5 hours

    Advice for students:

    Hand in work on time, take the course seriously. Make sure to do the readings, and STUDY STUDY STUDY. Studying is super important, especially the stuff that would be an open response question. Acronyms are super big to study and know (not memorize – there is a difference). Show up, be on time, and put the effort in...after all, you are paying to be there...it's not the most inexpensive thing, either.

    • Fall 2016
    • Karen Hines
    • Yes
    • Always Do the Reading Requires Lots of Research Requires Presentations

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