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MKT 315 Marketing Communication

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Marketing Communication Advice

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    • Profile picture
    Nov 10, 2016
    | Would highly recommend.

    Pretty easy, overall.

    Course Overview:

    Professor Middleton is a reasonable and resourceful professor. He always responds quickly to emails and gives homework that directly relates to the course material. The reviews what medias (print, web, radio, ect.) to use to succeed in the marketing field. Overall - I highly recommend the course!

    Course highlights:

    There is one group project at the end of the semester. The teams are required to create an Integrated Marketing Plan for a product or service of their choice. This project is creative, interactive, and gives insight to important resources that will be useful in the real world.

    Hours per week:

    3-5 hours

    Advice for students:

    The best advice is to participate!!

    • Fall 2016
    • shawnmiddleton
    • Great Intro to the Subject Participation Counts Great Discussions

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