401 Midterm Review Guide
What is rhetoric
Rhetoric is an art of language where an individual may narrow down their choices of a specifiable,
if not specified, policy option.
1. It is a unique human activity People have quantitative perspect
1. What rhetorical theory that informed a public speaking course you have undertaken?
a. Persuasive, informative, group lesson, interview
b. Content, style
c. stories, anecdotes, strong emotional and logical appeal.
The Layout of Arguments
Source: Stephen Edelston Toulmin, The Uses of Argument (Cambridge: Cambridge
University Press, 1958), 94-127.
Toulmins Conception: Compelling
A [person] who makes an assertion puts
forward a claima claim
Karlyn Kohrs Campbell and Kathleen Hall Jamieson, Form and Genre: Shaping Rhetorical Action
(Washington, DC: National Communication Association, 1978).
J. R. Martin, Analyzing Genre: Functional Parameters, in Genre and Institutions.
COMM 401 Interpreting Strategic Discourse
November 5, 2014
Rhetorical Criticism of Barack Obamas A more Perfect Union Race Speech
On March 18, 2008, Presidential Candidate Barack Obama addressed the nation on the
subject of rac
The United States of America is known for having a governing system that allows for the
people to have a voice within the decision making process. The website We the People: Your
Voice in Our Gov