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MKTG 211 MARKETING FOUNDATION

  • Average Course Rating (from 2 Students)

    4.5/5
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  • Top Course Tags

    Great Intro to the Subject

    Group Projects

    Lots of Writing

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    • Profile picture
    May 01, 2017
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    It was challenging, yet the instructor was really good at getting a student to think. He would make comments to make you think differently about how people can think about the marketing process. There was plenty of feedback with the instructor participating quite a bit in the discussions.

    Course highlights:

    After this course I was able to put together different marketing campaigns and I learned why and how to entice customers. The class taught how marketing is constantly changing and the need for relationships within the marketing community with consumers.

    Hours per week:

    9-11 hours

    Advice for students:

    Do all your work on time. Complete and think about discussion posts. Pay close attention to your citations, you will use this skill quite a bit. The quizzes were tough. The quizzes were ten minutes and the student is not given a second chance to improve that score. The quizzes were not rated very high so if a student did not get good quiz scores, the final project helps the student.

    • Winter 2016
    • Jack Daniels
    • Yes
    • Lots of Writing Participation Counts Requires Lots of Research
    • Profile picture
    Mar 15, 2017
    | Would recommend.

    Pretty easy, overall.

    Course Overview:

    There is a lot of great information that is learned during this course. It is important to learn a variety of different courses to find out what you want to do for a future career.

    Course highlights:

    I learned a lot about the difference between the way companies used to market to customers, and the way companies do now. There is a significant change with social media being such a large source of marketing now.

    Hours per week:

    3-5 hours

    Advice for students:

    There are a lot of quizzes but they only cover a few chapters at a time, this makes it much easier to study for. The book is very helpful to have when taking it. There are a lot of terms to learn and understand.

    • Winter 2017
    • Hoitenga
    • Yes
    • Great Intro to the Subject Many Small Assignments Group Projects

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