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IMC 204 Introduction to Integrated Marketing Communications

  • Average Course Rating (from 3 Students)

    4.7/5
    Overall Rating Breakdown
    • 3 Advice
    • 5
      67%
    • 4
      33%
    • 3
      0%
    • 2
      0%
    • 1
      0%
  • Course Difficulty Rating

    • Easy 67%

    • Medium 33%

    • Hard 0%

  • Top Course Tags

    Great Intro to the Subject

    Many Small Assignments

    Great Discussions

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    • Profile picture
    Nov 22, 2016
    | Would highly recommend.

    Pretty easy, overall.

    Course Overview:

    Take this class even if you don't need it! Mr. Fiene is possibly the BEST teacher I've ever had! He makes going to class at 10 am exciting!!! He is so interesting and is an amazing teacher.

    Course highlights:

    I learned all about Marketing and how it affects our world.

    Hours per week:

    3-5 hours

    Advice for students:

    TAKE THIS CLASS!!!!! Mr. Fiene is great! I wasn't required to take this class, but did for an elective and I am so glad I did!!!

    • Fall 2016
    • scott fiene
    • Profile picture
    Jun 27, 2016
    | Would recommend.

    Not too easy. Not too difficult.

    Course Overview:

    It is interesting, It combines journalism and marketing and communications all in one to show a bigger picture of what you are getting into.

    Course highlights:

    I learned advertising basics and why a target audience is important.

    Hours per week:

    3-5 hours

    Advice for students:

    it is a pretty basic course but since it is an unfamiliar subject still read the chapters and study.

    • Fall 2014
    • Jackson
    • Yes
    • Great Intro to the Subject Many Small Assignments Group Projects
    • Profile picture
    Feb 14, 2016
    | Would highly recommend.

    Pretty easy, overall.

    Course Overview:

    This was an online course and I found it extremely straight forward and I enjoyed the material very much.

    Course highlights:

    I learned a lot about the current ways of marketing and advertising. There were many online lectures that were very efficient and explained everything very well.

    Hours per week:

    0-2 hours

    Advice for students:

    If you need an elective or want to take an online class. This is the class you should take. There is not a lot of homework required and the tests and quizzes are based off the online lectures. Would recommend!

    • Fall 2015
    • Bobby Steele
    • Great Intro to the Subject Many Small Assignments Great Discussions

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