Principes de marketing
Principes de Marketing
Professeur : Jean Tondeur
Informations pour lexamen
QCM, questions ouvertes rponses courtes
Degr de certitude
Matire : cours, lecture et TP
Calculatrice sans mmoire
WSJ project 2: Real-time SWOT Analysis.
This project is directly related to your Strategic Analysis and the Final Case Competition.
Throughout this assignment, you will peruse the Wall Street Journal for articles related to your
companys strengths and wea
Chapter 10 Duration and Portfolio Management:
Interest rate sensitivity: (5 Theorems): Here are the essential relationships to know:
-Bond prices and yields are inversely related.
-Prices of longer term bonds tend to be more sensitive to interest rate cha
Strategic Considerations for Long Term Objectives
Corporate Strategy - Answers the following questions:
In what business will we compete?
How can we add value to our various lines of business?
How will diversification help us to compete in other indust
Grading Rubric for Industry Analysis Presentations -JLC
Introduction to the industry
You should provide a succinct introduction to your industry.
e.g., define its boundaries, identify key competitors, etc.
Insights and Highlights fr
Test #1 Review Sheet
1) What is the income, Capital Gain or Loss and total dollar return of a stock that sold at the beginning of
the year for $33, paid a $0.75 dividend over the course of a year, and is selling for $36.30 at the end of
No Growth Firm
Earnings Next Year
Dividends Next Year
Required Rate of Return
Price = D1/(k-g)
Suppose the company can find some projects with an average Return on Investment of 15%
Group # _
Partner(s) in MK344
(100-90=Excellent, 89-80=Good, 79-70=Average, 69-60=Below
Using the rating score above, evaluate your partner(s) performance in
the Collaborative Project
Type the names of your
Wal-Mart Offers to Buy South Africa's Massmart for $4.2 Billion
By Sarah Shannon, Nasreen Seria and Matthew Boyle - Sep 27, 2010
Wal-Mart Stores Inc., the worlds largest retailer, plans to buy Massmart Holdings Ltd. in a transaction worth about
Chapter 2 Margin transactions
Buying on Margin: Using borrowed funds to magnify returns, both gains and losses.
The % Margin refers to the amount of an investors own money (equity) invested in the security
(expressed as a percentage).
% Margin = Equity/Va
- TEC company would be - We provide a new - The name of our
our main partner in service
Belgium since we wont be transport users.
able to develop the buses - It
Analyse critique :
Au dpart de ce jeu, nous avons d choisir nos 3 premiers objectifs. Nous nous sommes rapidement
dirigs vers la part de march. Notre deuxime objectif tait le PRUD. Nous avons pris nos dcisions
pour remplir au mieux ces de
Chapter 4 Lecture Notes:
One of the keys to understanding Chapter 4 is to remember what you have learned from Chapters 2 and
3. In Chapter 2, we saw that international transactions between countries are recorded on the Balance
of Payments (BOP). The two m