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Schools
Eastern New Mexico University
MKT 517
MKT 517 P
MKT 517 P
* We aren't endorsed by this school
MKT 517 P Marketing Management
School:
Eastern New Mexico University
*
Professor:
Deborah Sztejnberg
, {[ professorsList ]}
Deborah Sztejnberg
, EtienneMusonera, JohnL.Stockmyer, KennethHenrie, Man Zhang
* We aren't endorsed by this school
Documents (9)
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Marketing Management
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Marketing Management
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8 pages
exam 1
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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20 pages
Case Study #1 KFC
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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28 pages
Case Study #3 Warby Parker
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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4 pages
Marketing mix strategy for Dunkin' Donuts (Customer Analysis).docx
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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8 pages
Exam 1.docx
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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2 pages
Chapter 2 and 3 Discussion Conclusion.docx
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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25 pages
Chapter1.docx
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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3 pages
Chapter 4 and 5 Discussion Conclusion.docx
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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14 pages
Case Study #2 LUXOTTICA
Eastern New Mexico University
Marketing Management
MKT 517 P - Spring 2014
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Marketing Management Tests
Questions & Answers
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Compare the IMC for two (2) different companies of your choice. What were the goals of the integrated marketing campaign? Which promotional elements were used
Discuss how the digital revolution is impacting the ways marketers plan and implement their integrated marketingcommunicationsprograms. Give examples.
Visithttps://web.archive.org/web/20160314033436/http://phelpsagency.com:80/and click on the "Work" tab at the top. In their work portfolio, compare
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