Chapter 5 - Key terms
1. Mission Statement- A brief statement that summarizes how and where a firm will compete.
2. Strategy- The broad approaches a small business will use to accomplish the mission.
- Resources which combine to allow a firm to do things
TEST YOUR ENTREPRENEURIAL LQ.
The Entrepreneurial IQ. Test and the following responses can be used to stimulate classroom I
discussion on the entrepreneurial prole and related topics introduced in subsequent chap-tens of .- .-
- the text, or it can be giv