Breeders Own Pet Foods, Inc.
How would you describe the household dog food market?
In which dog food category will Breeders Mix compete for its customer? Why? What is
the target market for Breeders Mix?
How should Breeders Mix be positio
February 17, 2016
Janmar Case Analysis
Introduction: U.S. paint coatings industry in 2004 is $16 billion in sales, it is a mature industry,
projected a long term growth rate of 1%-2%. However, it has high level of competition because
February 10, 2016
Current Events Analyses
OPPO and Vivo are the big players in the mobile market in China, and they reached more than 56
percent of Chinas overall consumption. International brands like Apple and Samsung Electronics are
March 30, 2016
Current Case Analysis
It is always not easy to enter a foreign market because of new regulations, market
uncertainties and competition is everywhere. A company must concern about the environment of
the new market and also
Jianing Liu (Alex)
March 9, 2016
Current Event Analysis
From the perspective of a normal customer, it is always a great deal to make purchases
with a discount no matter in-store or online. By this way, they will be able to save money on
every purchase and
Name: Jianing Liu
Address: 64-46 231st Street 1FL, Oakland Gardens 11364, NY
Email Address: firstname.lastname@example.org
Phone Number: 917-330-2522
Essay: 2. What is your most significant accomplishment?
There was a big turning point in my life and I do consider it
Our recommendation is to choose the option of $500,000 promotional efforts plus the $30,000
slotting fee to play in a less risky role in the market. In addition, our price to retailer will be
$41.93 per case and compete with the canned dog food category.
In this computer simulation, you will focus
on the process of marketing planning and
marketing management for up to 10
simulated years and make
Product / Pricing
the areas of: