Emotion Derails Good Intentions
What are emotional carryover effects? How can emotion derail good intentions?
Emotional carryover effects: anger from watching a murder movie spills over and influences judgments of
punishments for unrelated crimes. When gi
What is the definition of a creative product? What is the difference between big C and little c creativity?
A creative product is novel (original) and useful (appropriate to task at hand).
Big C people are known for major creative work and can
Cognition (Memory & Thinking)
What is encoding specificity? What type of studies provides good evidence for this hypothesis?
Encoding specificity: a cue will be most effective if it was specifically encoded with the to-be-remembered
information. The likel
Bink (Gladwell, 2005)
What is the finding of the Iowa experiment? What is the adaptive unconscious?
The Iowa experiment is a gambling game involving 4 decks of cards: 2 decks of red and 2 blue. The object of the
game is to turn over the cards in a way to
Ventromedial Prefrontal Cortex
What were the basic findings of priming studies conducted by Bargh & colleagues?
Priming experiment: in the study there are a list of five-word sets. Participants were asked to make a grammatical
four-word sentence out of ea
What are self-perpetuating beliefs?
Confirmation bias: people want to turn over cards (or see patterns) that will confirm their theory.
People also weigh confirming evidence higher than disconfirming evidence. This gives the
Secrets of the Psychics
How did James Randi demonstrate to the college students that they could be fooled by individual
The horoscopes had general situations/statements that could be true for anyone. People were fooled by the general
What does the Pepsi Challenge reveal about how many people form preferences?
Dedicated Coke drinkers were told to drink from 2 glasses one was Coke and one was Pepsi, and then asked
which one they liked better. More responded Pepsi :O. New Coke emerged to
Mind & Brain
Name the major parts of the cortex and their general function.
Occipital lobe: mainly visual processing
Parietal lobe: somatosensory processing, some aspects of motor processing and visual processing
Temporal lobe: auditory processing, aspect
What are the characteristics of working memory (i.e. its duration and capacity)? What things can you do to
get around the limitations of working memory?
Working memory is information you are currently thinking about or briefly storing.
Helping Doctors and Patients Make Sense of Health Statistics
What is collective statistical illiteracy? (p. 54) What are the 3 main points in this monograph?
Collective statistical illiteracy is the widespread inability to understand the meaning of number
Emotion Enhancing Cognition
How does emotion enhance cognition? What is mood-congruent retrieval?
Emotion enhances attention toward emotional events. Even occurs without attention (i.e. blindsight people show
activation in amygdala). Enhancement of memory
How does confirmation bias affect how you process consistent and inconsistent information?
Despite their best intentions, people often fail to learn from experience. Some issues that make it more difficult for
new evidence to change our