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BUS 360 Marketing

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  • 22 terms

    Term:

    Autocratic buying center

    Definition:

    A buying center in which one person makes the decision alone, though they're may be multiple participants

    • bus 360 ch 7
    • 22 terms
    • Vocabulary for bus 360 ch 7. Find, create, and access Marketing, Decision Making, Sales, internet site, similar product, flashcards with Course Hero.

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    May 26, 2017
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Mr. Byrnes is so full of enthusiasm for this course it is refreshing. A lot of people take this course online which is great but I loved taking it in person.

    Course highlights:

    The course does occasionally require additional reading for the exams but Mr. Byrnes really gives you all the tools necessary to succeed and is VERY willing to work with you!

    Hours per week:

    0-2 hours

    Advice for students:

    Listen to even the little bits of information and read the textbook before the exams as a refresher.

    • Spring 2017
    • ThomasByrnes
    • Yes
    • Great Intro to the Subject Participation Counts Great Discussions

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