Syntax, Semantics, and Pragmatics
Ethno-Linguistics: the branch of linguistics concerned with the relations between linguistic and
Sociolinguistics: the study of language in relation to social factors, including diff
Tiare L. Davis
Feb. 23, 2016
The Purpose of Complex Language:
Theory of Mind
Controlling others behaviors
Types of Language:
Spoken face-to-face communication
Spoken distance communication
Social Identity and Language
Knowledge - Knowing is Surviving
Advertising group membership:
Groups define our individuality.
Groups define ones social status and role.
Tiare L. Davis
Lesson 1 Notes
Textbook: Chapter 1
Language is an internal part of human behavior. It is the primary means of interaction between people.
used to convey thoughts, feelings, intentions, and desires to others
we learn people throug
Language and Culture (Language Acquisition Part 1 & 2)
2 Million Years of Language
Evidence for language in fossil record:
Position of Hyoid Bone.
Size of nerve canals for tongue movement.
Imprints of brain pat
The Form of the Message
*Language is a communicative system consisting of formal units that are integrated through
processes of combination.
Phonology: The Sounds of Language
Phonology is the study of sound system
1 Producers of Materials fibers, yarns, dyes/pigments, finishes (Raw Materials) fabrics, closures, trims, and support material (processed materials)
Producers of Product manufacturers, contractors Distributors of Product wholesalers and retailers (traditi
Chapter 7 Terms
Low Power Stretch is the ability of a fiber or fabric to exhibit retractive forces that mold,
support, or shape the body. Low power stretch is important to apparel/textiles because it
determines holding power and elast
Brand Personality- set of traits people attribute to a product as if it were a person
an important part of brand equity (extent that a consumer holds strong, favorable, unique associations about a brand in memory)
animism (the practice found