A fragmented industry is one composed of a:
large number of small and medium-sized firms.
large companies and their subsidiaries.
companies that operate in different locations across the world.
a small number of singl
One of the primary roles of research and development in achieving superior efficiency is:
instituting training programs to build skills.
designing products for ease of manufacture.
facilitating cooperation among function
Focus strategy can be defined as:
the strategy of closing down one or more business units in order to minimize the losses.
the strategy a company uses when it decides to ignore the different needs of different market segmen