People become immersed in reading only when word recognition is a subconscious task and the
conscious mind is free to read the text for meaning.
What is Typography?
Art of designing communication with the printed word
Involves type, color, sp
Principles for Improving Navigation
1. Web sites need to be fast; Slow download loses users
2. Good clear navigation (Self-evident, Self-explanatory)
3. Need to be effective - Find content
4. User expectations formed by multiple sites
Tim Berners-Lee (Robert Caillaiu)
Son of mathematicians who worked on the worlds first computer
Graduated from Queens College, Oxford University,England, 1976
1984 employed at CERN-European Laboratory for Particle Physics
Problem of how to link inform
Internet History: 1977 and on
1977 First MUD (Multiuser Dungeon, interactive multiuser games), multi-user computer
1979 Internet Configuration Control Board (ISOC), Became Internet Arch. Board (IAB)
Oversees IETF and IRTF
1979 USENET started by
History of Technology leading up to the internet (1830s 1990s)
Telegraph: The Victorian Internet
1836: patented by Cooke and Wheatstone, Revolutionized communications, and Helped
Union win American Civil War, 1861 1865
Messages sent over long distances
What is the internet?
A network of networks, joining many government, university and private computers
together and providing an infrastructure for the use of E-mail, bulletin boards, file
archives, hypertext documents, databases, and other computational
Usability is a necessary condition for survival
If a site is difficult to use people leave
If the homepage fails to clearly state what a company offers people leave
If users get lost on a website they leave
If a site's information is hard to
Web Design: Where to Start
Web design can be deceptively difficult, as it involves achieving a design that is both usable and
pleasing, delivers information and builds brand, is technically sound and visually coherent
Five Important Design Principles
Studies have been shown that if a web does not have above average legibility, a user will
move on to another site. Legibility helps determine how long a user stays on a site and
how much they utilize it.
Legibility is Crucial
Constrain your l
HTMLSpecial Characters as taught in 10/17/13 lecture
" or "
& or &
" or "
& or &