MARKETING 201
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MARKETING 201 Intro to Marketing Management

  • Average Course Rating (from 2 Students)

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  • Top Course Tags

    Great Intro to the Subject

    Group Projects

    Requires Presentations

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    • Profile picture
    Apr 03, 2017
    | No strong feelings either way.

    Not too easy. Not too difficult.

    Course Overview:

    The Professor help the students get a better understanding on what marketing is truly about.

    Course highlights:

    The importance's of the four P's. Production, Promotion, Price, and Place

    Hours per week:

    6-8 hours

    Advice for students:

    Just to get a better understanding for marketing I would take this class because in today's world it's very important.

    • Winter 2017
    • CHENG
    • Yes
    • Great Intro to the Subject Group Projects Requires Presentations
    • Profile picture
    Nov 22, 2016
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    I love this class, it has taught me the marketing mix, the STP and all the basics for a successful marketing plan. I love how we also get to learn not only as a lecture but we also have to do projects and get a more vivid example of what marketing really is.

    Course highlights:

    I learned how to do a perfect Marketing Mix, STP, the 4 P's, also we learned how to use all these things and mix them together and create a good marketing plan. Besides the lecture we had a lab were we use what we learn and apply it to a real product.

    Hours per week:

    3-5 hours

    Advice for students:

    Come to class and pay attention, also participate

    • Fall 2016
    • chen wang
    • Yes
    • Great Intro to the Subject Group Projects Requires Presentations

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