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  • 31 terms

    Term:

    Low-Cost provider

    Definition:

    having lower costs than rivals, approach with price-sensitive buyers Still has essential features done by cost efficiency in value chain, learning curve, full capacity, lower costs, outsourcing, economies of scale

    • BA exam 2
    • 31 terms
    • Vocabulary for BA exam 2. Find, create, and access flashcards with Course Hero.

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