Generally Speaking, strong brands are brands with a high degree of recognition and affinity in at
least one significant market segment.
Brands with loyal customers and with many customers will be considered strong. They have
both high brand equity and hig
Nivea Brand Discussion Questions
Through the optics of consumers, Nivea personifies a distinct perception of an all-inclusive
commodity that assuredly publicizes a stupefying depiction of its naturally-flawless, fresh,
trustworthy, soft, anti-aging, mu