1. What is strategic management?
Strategic management is management that bases all actions, activities, and decisions on what is most
likely, within an ethical framework, to ensure successful performance in the marketplace. From the
perspective of the str
1. Explain the relationship between quality and competitiveness.
Companies that used to compete only on a local, regional, or national level now find themselves
competing against companies from throughout the world. Some of these companies find the
THE TOTAL QUALITY APPROACH TO QUALITY MANAGEMENT
1. Define the term quality.
Quality is a dynamic state associated with products, services, people, processes, and
environments that meets or exceeds expectations.
2. What is tot
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