Ron Bottoms MKT120 DQ1 March 26, 2016
What does personal selling and marketing have in common?
Personal selling and marketing have one major point in common providing value to the customer. The
AMA includes delivering value to customers as part of the
Ron Bottoms MKT120 DQ3.
List the various possible presentation tools that can be used to assist you in your presentation
and tell me which one you believe you would use most and why.
There are several presentation tools that can be used including proof
ISSUES WITH CORE
By: Ron Bottoms MKT135 February 14, 2016
Customer loyalty is defined by Paul R. Timm as a combination of 3 important characteristics: overall
satisfaction, investment in an ongoing relationship
Ron Bottoms MKT120 DQ2.
List in order the ten steps in the selling process.
6. Determine objections
7. Meet objection
8. Trial close
5. Trial close
10. Follow-up and service