Social Research (Part 1)
What is Research?
Research is the systematic process of collecting and analysing information (data) in order
to increase our understanding of the phenomenon with which we are concerned or
Research involves three main
Visual Methods (Part 1)
Visual Social Research Methods
1. Why use visual methods?
Social research methods can be accused of over-stressing language at the expense of
other dimensions of social life (e.g. visual and other sensory experience).
Social Research (Part 10)
Qualitative Research Proposal
Qualitative Research Proposal is more difficult to write as it is less structured and preplaned.
Demonstrate ability to complete a proposed qualitative project use an extensive
discussion of the l
Social Research (Part 9) After stating your research problem, you need to think about what approach you will use to the problem. Will it be quantitative or qualitative? Homework A PCT in inner-city London has realised that the uptake of flu vaccinations a
Social Research (Part 8)
State your research problem.
Are there any sub-problems?
What is the background (literature review) on this problem?
What is good about tackling this problem? Why should we be interested in answe
Social Research (Part 7) Points of Focus 1. Characteristics 2. Orientations (attitudes, beliefs, prejudices, personality traits) 3. Organizations (would be in terms of policy, procedures etc 4. Social interactions, actions. Other things to Note Time dimen
Social Research (Part 6)
Different Purposes of Research (3)
Analytical (or explanatory)
goes beyond simple description to model empirically the social phenomena under
It involves theory testing or elaboration of a theory.
Used mostly i
Social Research (Part 5) Reliability, replication and validity. Different Purposes of Research (1) Exploratory Goal is to generate many ideas. Develop tentative theories and conjectures. Become familiar with the basic facts, people and concerns involved.
Social Research (Part 4) What is Research Design? A research design provides the framework for the collection and analysis of data. A choice of research design reflects decisions about the priority being given to a range of dimensions of the research proc
Social Research (Part 3) Critical Interested in understanding social phenomena in their social context, seeks out structural relationships, data is historical, structural and ideological. Ontological Considerations Objectivism Phenomena independent of soc
Social Research (Part 2)
2 Forms of Social Research:
Basic Research is done by academics.
Applied Research is conducted by applied social researchers employed by sponsors.
Success for basic social researchers is when results are published in a peer re
Visual Methods (Part 2)
5. Why should social science take visual research seriously?
There are 2 main arguments:
a) The Postmodern Argument
Suggests that society has entered a new historical era in which images have replaced texts as the