S A M P L E T E S T 2C I J 4 5 6 7 8
Multiple C hoice
Identifu the choice that best completesthe statementor answers the question.
W hich o ne o f t he f ollowing i s n ot a d ifferenceb etweena r etail b usiness nd a s ervice
Chapter 5 Case 5.4 Southwest Airlines
1. What is your evaluation of Southwest Airlines as it stands today?
Today, Southwest Airlines is in its 47th year of business. Despite the entrance of new
players in the route, the airline continues to differentiate
Chapter 6 Case Question
How do you use category strategy development in your daily life?
Category strategy development involves the process of planning and implementing short
term and long term goals. At the business level, it involves crea
Chapter 4 (10) Question and Answer
1. Supply integration is the process of incorporating or bringing together different groups, functions, or
organizations. Page 118
2. Engineering expects supply management to identity the most technicall
Chapter 6 Case 6.1 Great Lakes Bulk Carriers
1. What marketing data would you want to have available to make the decision?
The marketing data that would be needed in making the decision includes the demand for
the services and the customer preferences. Ag
Chapter 3 Best Practices in inverse Supplier Development
1. Why do you believe supply management leader are not inherently motivated to pursue
minority supplies unless such measures are taken?
Supply management leaders are not inclined to pursue minoritie
Review Test Submission: Chapter 3: Operations Quiz
Chapter 3: Operations Quiz
1/12/17 1:33 PM
1/12/17 1:43 PM
4/28/17 11:56 PM
Running Head: SUPPLIER INTEGRATION
Caterpillar Woks with Delco to Achieve Mutually Beneficial Outcomes"
1. Review Caterpillars process for early supplier involvement. What was critical to
Review Test Submission: Chapter 5 Quiz
Chapter 5 Quiz
1/17/17 8:02 PM
1/18/17 10:54 AM
4/29/17 11:59 PM
PART 2 OVERVIEW OF TRANSPORTATION PROVIDERS
Brooks, M. R., and J. J. Button. The Determinants of
Shipping Rates: A North Atlantic Case Study,
Iiansport Logistics, Vol. 2, No. I, 1996, pp. 2130.
Clarke, Richard L. "An Analysis of
Chapter 1 Quiz
10 out of 10 points
The _ encompasses all activities associated with the flow and transformation of
goods from the raw material stage through to the end users.
Chapter 4 Case 4.2 Nittany Valley Short line Railroad
A joint service offering represents a strategic union between two or more firms to engage
in the provision of certain services. Such an alliance has both advantages and disadvantages as in
the case bet
Integrated Marketing Communications
Match each definition to the corresponding term.
b. AIDA concept
c. personal selling
k. pulling strategy
d. promotional mix
May 29th, 2014
Factors of influence
Influences on management
Running head: COCA-COLA
May 22nd, 2014
There are four major functions that make up the business management process.
Planning is the first step in the management process. This step invol
Discussion Questions Chapter 16
1. How does a Web sites ease of use affect its ability to create attention, interest, desire, and action? Visit the kitchen
and bath pages of Kohlers Web site (http:/www.kohler.com) and determine how successful the company
Chapter 5 (10) Question and Answer
1. Under the (4) P/SM organization structure influences and direction illustration, which one does cost
containment fall under? Page 157
a. P/SM Strategies & Direction
b. Trend Driving P/SM Structure
c. Organization Desi
Chapter 2 "Sourcing Process at Federal Express"
1. What steps in the process are done electronically versus on paper?
The first step requires the use of electronic resources due to the need for implementing
a return-on-investment criterion. It is importan
Review Test Submission: Chapter 4: Integrated
Logistics Management Quiz
Chapter 4: Integrated Logistics
1/13/17 5:03 PM
1/13/17 5:16 PM
Review Test Submission: Chapter 2: Purchasing and
Supply Management Quiz
SCMA1005-DISTRIBUTION PRINCIPLES (30138)
Chapter 2: Purchasing and Supply Management Quiz
1/10/17 4:06 PMLate
1/10/17 4:14 PM
Purchasing must be responsive to the material and support needs of its internal
Due to improvements in technology, the demands made on sourcing personnel are
far less tha