AVON FIGHTS RECESSION ONE LIPSTICK AT A TIME
Chapter 1 Opening Case is on Pages 3-4 and the subject is Avon Fights Recession
One Lipstick at a Time.
Avon, founded in 1886, is a direct selling company that has outperformed companies
such as Mary
MANAGING HUMAN RESOURCES IN RECESSION
Chapter 13 Managing Human Resources in Recession.
The world economy faced the greatest rise in unemployment during the 2008-2009 recession.
Far away in China, 20 million workers lost their jobs. Nearby in I
SATURNA CAPTIAL: A LEADING COMPANY IN ISLAMIC FINANCE
Chapter 4 Opening Case is on pages 49-50 and the subject is Saturna Capital: A
Leading Company in Islamic Finance.
Named for a larger island in northern Puget Sound, Saturna is headquartered
ADAM SMITH VERSUS DENG XIAOPING
Chapter 2 Opening Case is on pages 19-20 and the subject is Adam Smith Versus Deng
Adam Smiths fundamental theory the concept that governments should be hands-off
when handling the economy was first publ
LAUNCHING THE NISSAN LEAF: THE WORLDS FIRST ELECTRIC CAR
Chapter 14 Launching the Nissan Leaf: The Worlds First Electric Car.
This opening case is all about the electric car that does not burn gasoline. It is better known as
the electric vehicl
KIKKOMANS SAUCE OF SUCCESS
Chapter 12 Kikkomans Sauce of Success.
As a way to see first-hand how American consumers responded to their soy sauce products, a
group of young Japanese men gave away slices of salty-savory roast beef marinated in th