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MKT 320 FOUNDATIONS OF MARKETING

  • School:
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  • Professor:
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    Miller, ARNOLD, CARNER, WALLS, peterson, MILLER,HERBERTA, PETERSON,WILLIAMTIII, HERBERTMILLER, Dr.HerbertMiller, WendyDomjan, Jason duan, KAMRANAGHAIE, kevin williams, KLoescher, Herbert A. Miller
  • Average Course Rating (from 11 Students)

    4.0/5
    Overall Rating Breakdown
    • 11 Advice
    • 5
      45%
    • 4
      27%
    • 3
      18%
    • 2
      9%
    • 1
      0%
  • Course Difficulty Rating

    • Easy 18%

    • Medium 82%

    • Hard 0%

  • Top Course Tags

    Great Intro to the Subject

    Always Do the Reading

    Great Discussions

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    • Profile picture
    Feb 21, 2017
    | Probably wouldn’t recommend.

    Pretty easy, overall.

    Course Overview:

    This course feels like it's tailored for people who want to sell a mass-manufactured product to mainstream audiences. If you are from a technical background, the is course isn't applicable. As for the class itself, it is very easy and mostly buzz-word vocabulary. Most of it felt like common sense.

    Course highlights:

    The best thing the course did was teach you how to approach the creative process (identify audience, create product, etc)

    Hours per week:

    0-2 hours

    Advice for students:

    Do it if you want the BFP. Otherwise, don't do it unless you want a blow off

    • Spring 2017
    • kevin williams
    • Yes
    • Many Small Assignments Great Discussions Requires Presentations
    • Profile picture
    Feb 21, 2017
    | No strong feelings either way.

    Not too easy. Not too difficult.

    Course Overview:

    Easy class, professor gives a lot of life lessons. No final. All tests are straight from the readings

    Course highlights:

    Reinforced what I already knew about marketing.

    Hours per week:

    0-2 hours

    Advice for students:

    Read the text for all exams. Show up to class for presentations and get to know your professor. He has a lot of connections.

    • Spring 2017
    • HERBERTMILLER
    • Yes
    • Always Do the Reading
    • Profile picture
    Feb 21, 2017
    | No strong feelings either way.

    Not too easy. Not too difficult.

    Course Overview:

    Lectures are useless just read the book

    Course highlights:

    Life lessons, learned about the people Hern knows

    Hours per week:

    3-5 hours

    Advice for students:

    Read the book!!!! Read the book!!!

    • Spring 2017
    • Herbert A. Miller
    • Yes
    • Always Do the Reading

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