BUS M 241
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BUS M 241 Marketing Management

  • School:
    *
  • Professor:
    {[ professorsList ]}
    Swenson,J, MichaelSwenson, MikeBond, MichaelBond, AndrewHolmes, MikeSwenson, Michael Swenson, Witt
  • Average Course Rating (from 3 Students)

    4.0/5
    Overall Rating Breakdown
    • 3 Advice
    • 5
      33%
    • 4
      33%
    • 3
      33%
    • 2
      0%
    • 1
      0%
  • Course Difficulty Rating

    • Easy 0%

    • Medium 100%

    • Hard 0%

  • Top Course Tags

    Great Intro to the Subject

    Always Do the Reading

    Final Paper

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Marketing Management Questions & Answers


Marketing Management Advice

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    • Profile picture
    Aug 21, 2017
    | Would recommend.

    Not too easy. Not too difficult.

    Course Overview:

    The course teaches you a lot about consumers and how to market ideas to specific audiences.

    Course highlights:

    I learned a lot about how to market to specific groups of people and where to begin in marketing when you have a new product. The outside assignments, not including quizzes, really made me think about the course and how it applies to me.

    Hours per week:

    3-5 hours

    Advice for students:

    Work hard and don't slack off. Read all of the supplemental materials and you'll be fine.

    • Summer 2017
    • Witt
    • Yes
    • Great Intro to the Subject Always Do the Reading Final Paper
    • Profile picture
    Feb 23, 2016
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    This course is amazing. The professor is fun and upbeat and keeps the class engaged while making sure all the material is taught and understood.

    Course highlights:

    I have gained such a great understanding of what marketing is. It is so much more than advertising. I learned a lot about the marketing mix, how to prevent and solve marketing problems and what to do to make a product stand out in a competitive market.

    Hours per week:

    3-5 hours

    Advice for students:

    Go to class and pay attention. Take good notes and review the slides and you will do just fine! The professor is willing to help if you need it. His tests are not difficult if you prepare.

    • Winter 2016
    • Michael Swenson
    • Yes
    • Great Intro to the Subject
    • Profile picture
    Jan 27, 2016
    | No strong feelings either way.

    Not too easy. Not too difficult.

    Course Overview:

    Good teacher. His tests may be shocking at first because it'a A LOT of material,

    Course highlights:

    but it's all straight forward, no tricks, no games.

    Hours per week:

    9-11 hours

    Advice for students:

    It was nice to be tested on the material, period!

    • Spring 2015
    • Swenson,J

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