Chapter 11 Notes DISTRIBUTION CUSTOMER SERVICE AND LOGISTICS
LOGISTICS-the transporting, storing, and handling of goods to match target customers' needs with a firm's marketing mix-both within individual firms and along a channel of distribution. PHYSICAL
ISEM 530 - Home Work 1
1. Name of the eservice?
E-banking uses the Internet to deliver traditional banking services to their
customers, such as opening accounts, transferring funds, and electronic bill
payment. Customers are attracte