MKT 300 * We aren't endorsed by this school

MKT 300 Marketing Metrics

  • Average Course Rating (from 2 Students)

    3.5/5
    Overall Rating Breakdown
    • 2 Advice
    • 5
      50%
    • 4
      0%
    • 3
      0%
    • 2
      50%
    • 1
      0%
  • Course Difficulty Rating

    • Easy 0%

    • Medium 50%

    • Hard 50%

  • Top Course Tags

    Math-heavy

    A Few Big Assignments

    Great Discussions

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    • Profile picture
    Feb 05, 2016
    | Probably wouldn’t recommend.

    This class was tough.

    Course Overview:

    The course was very challenging. The structure of the course was annoying at times and the amount of supplementary reading was a bit overwhelming. I found that I barely even used the textbook

    Course highlights:

    The highlights of the course for me was the knowledge I gained in calculating various metrics

    Hours per week:

    3-5 hours

    Advice for students:

    Stay on top of the metric labs to help prepare for both the midterm and final exams.

    • Fall 2016
    • ArmandGervais
    • Yes
    • Math-heavy Group Projects
    • Profile picture
    Nov 02, 2017
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Prof is tough but he really makes you pay attention and learn which is a good thing

    Course highlights:

    Analyzing the metrics like ROMI and ROIC were the highlight for me

    Hours per week:

    6-8 hours

    Advice for students:

    Take advantage of the online quizzes and the cheat sheet for the exam

    • Fall 2017
    • ArmandGervais
    • Yes
    • Math-heavy A Few Big Assignments Great Discussions

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