(helping behavior): Decision
Social Definition: Emergency situations
complicated and unclear 1. Notice the event
2. Interpret as emergency Responsibility:
Diffusion of responsibility, normative
pressures helpful/hurtful, bias a
Mental representations of categories.
Summary of what we know about a category.
All perception involves categorization.
example, leads to.
Schemas, leads to stereotypes
When you make bad
decisions, we want to convince
people we actually didn't make
Validity threat: Subject
We want to seem well adjusted (present
ourselves in a desirable way). We may
suppress our "bad" qua
1. Test of consensus2. Test of
Distinctiveness3. Test of
Every persons behavior is socially caused.1.
Pseudo-contingency: behavior is self caused2.
informational and normative
1. The informational influence has a
descriptive norm assumes we have
the need for "social reality", with a
minority influence, and private
acceptance, with conversion. The
normative influence has a