Not too easy. Not too difficult.
Auditing is of quite some essence in the accountability and transaprency of firms. This course is really important as it will see a student garner all these skills.
A content audit is "an accounting of all currently published web content" and a "cornerstone of content strategy". It is a qualitative analysis of information assets on a website; that is, the assessment of content and its relationship to surrounding information assets within specified website content analysis parameters. A related term, content inventory, is a quantitative analysis of a website. It simply logs what is on a website. A content inventory will answer the question: “What is there?” and can be the start of a website review. A content audit will answer the question: “Is it any good?” Specifically, Slater states that the content audit can answer five questions: What content do we already have?; Who is making this content?; How do people find it?; How is it performing?; and Is the content current (accurate) or outdated? Performing a content audit has been called "tedious", "boring", and "intimidating, time-consuming, and chaotic".
Hours per week:
Advice for students:
A really simple course but more demanding on the practice and all manner of reading.