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MARKETING Documents

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MARKETING Flashcards

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  • 29 terms

    Term:

    Marketing

    Definition:

    The process by which companies create value for customers and build strong relationships in order to capture value from customers in return

    • Marketing - Chapter1
    • 29 terms
    • Vocabulary for Marketing - Chapter1. Find, create, and access Marketing, Marketing Revision, Customer relationship management flashcards with Course Hero.
  • 78 terms

    Term:

    Marketing

    Definition:

    The activity for creating, communicating, delivering, and exchanging offerings that have a value for customers and society

    • Marketing 300 Exam 1
    • 78 terms
    • Vocabulary for Marketing 300 Exam 1. Find, create, and access flashcards with Course Hero.
  • 25 terms

    Term:

    Retailing

    Definition:

    All the activities involved in selling goods or services directly to final consumers for their personal, non business use

    • Marketing - Chapter 13
    • 25 terms
    • Vocabulary for Marketing - Chapter 13. Find, create, and access Marketing 500, retail store, wide variety flashcards with Course Hero.

MARKETING Courses with Advice

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