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AM N431 Marketing Internationally

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    Final Paper

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    Requires Presentations

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    • Profile picture
    Oct 26, 2016
    | Would recommend.

    Not too easy. Not too difficult.

    Course Overview:

    This course helps to learn marketing strategies in internation market.

    Course highlights:

    Apply knowledge and skills to assess the potential for internationalisation of goods and services and determine appropriate market entry strategies. Evaluate and formulate international marketing strategies, including marketing mix strategies, to respond to complex marketing challenges and opportunities including key ethical issues facing international marketers.

    Hours per week:

    6-8 hours

    Advice for students:

    Little extra efforts can result in good grades. 35% individual assignment, 25% group presetation with 1000 words commentry and 40% final exam.

    • Fall 2015
    • jaya
    • Yes
    • Group Projects Requires Presentations Final Paper

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