Not too easy. Not too difficult.
This courses was really enjoyable and instructive. It is both teoric and practical. In this course, you can learn about marketing and communication campaign skills of huge and international brands.
You can work as a group and you create advertising campaign about the brands you have chosen. After you present your brands situation and discuss the streghts and weakness, you decide to improve situation of brands through the right communication method.
Hours per week:
Advice for students:
You should listen the teacher carefully. This course is not diffucult, but you should be able to justify your answers in the exams. You also need to be creative to generate an advertising campaigns on order to take higher grades.