Question 3 Identify strategic options to enter into one of these markets that you have
selected. Develop a strategy for establishing and maintaining a long term presence.
When entering the ketchup market in Japan we must look at advertising and the
Question 2: Select two markets of your choice in Asia where it will be most feasible to launch
H&H Tomato ketchup. Select two markets in which it will be most difficult to enter and should
not be entered at this time.
In Japan, tomato ketchup became popul
Read it carefully. Consult with your current team or group project colleagues as
youll note here there a few team decisions to be made. For example, what your
team policy will be for missed deadlines by a team member
What will be your approach to Customer Relationship Management? ie how will you capture and
leverage it to support your competitive advantage?
After customers purchase our virtual keyboard they will be prompted to fill out an optional
Practical Application 2 - Budget Assignment
Maple Magic Co.
Cash Receipts schedule:
Credit sales from last mo