MARK MARK 1115
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MARK MARK 1115 INTRODUCTION TO MARKETING

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  • Top Course Tags

    Always Do the Reading

    Great Discussions

    Great Intro to the Subject

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  • 145 terms

    Term:

    Marketing

    Definition:

    The process by which companies create value for customers and build strong customer relationships to capture value from customers in return

    • Intro to Marketing Final
    • 145 terms
    • Vocabulary for Intro to Marketing Final. Find, create, and access Marketing, Intro To Marketing, flashcards with Course Hero.

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    • Profile picture
    Jul 08, 2017
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    This course gives almost all the overview of marketing and gives a lot of knowledge not only practically but also the group project helps in understanding concepts in much better way.

    Course highlights:

    It was mostly on product life cycle and marketing strategies including more information about market place and how to keep the product in the maturity age.

    Hours per week:

    3-5 hours

    Advice for students:

    Do learn notes properly. Attend all the classes as this course do not have many assignments and in this mostly theory is important, also pay attention to group project

    • Spring 2017
    • Vaughan J
    • Great Intro to the Subject Always Do the Reading Great Discussions


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