International Marketing Strategy
Taking one of the top American sports brand to India:
Sunpreet Singh #100257806
Pratik Jaiswal #100261123
Shawn Saldanha #100261120
Aseem Dutta #10025887
TABLE OF CONTENTS
INTERNATIONAL MARKETING STRATEGY
Taking Americas #2 Sports apparel brand to India
Sunpreet Singh, Pratik Jaiswal, Shawn Saldanha and Aseem Dutta
Founder in 1996 by Kevin Plank
HeatGear First product
Entered Footwear busin
Recyle What You Use
Most cities should have a recycling program, whether its for paper, aluminium, plastic, or glass;
you may need to call your local government agencies to find out, or ask your landlord to participate.
In addition, remember that you can
Where Does Our Garbage Go?
Approximately 67.2% of Canadas GARBAGE is Disposed of in a Landfill
What is a Landfill?
A landfill is a large area of land or an
excavated site that is a carefully designed
structure built into or on top of the ground.
Assessing the environmental impact of waste released form Salons
Environmental change and its degradation is significant and lasting reality these days. It means
weather patterns and seasons are changing every year i.e unpredictable patter
NAEFSS White Paper: Salon & Spa Sustainability | January 2012
Great Strides in Sustainable Business
Practices Reveal a Positive Outlook for
Salon & Spa Sustainability
The National Association of Eco-Friendly Salons & Spas (NAEFSS) speaks to business
Catalogue no. 63-240-X
Total operating revenue for the personal and laundry services industry in Canada went up 2.4% in 2010 to
reach $9.6 billion.
Total operating expenses reached $8.6 billion in 2
consists of the "intangible" parts of the economy, i.e.
activities where people offer their knowledge and time to
Assessing the environmental impact of chemical release resulting from permanent hair coloration in
homes and hair dressing salons.
Prof. Chris Rayner ([email protected]) & Dr Richard Ansell (School Chemistry), Dr Richard Blackburn
(School of Design),
unmasking the Impacts
of toxic chemicals on
By Alexandra Scranton, November 2014
The author is grateful to the many people who contributed
to this report. Content and scientific review
Eco-Efficiency in Hair and Beauty Salons
Todays beauty salons can offer a range of services
from hair styling to nail and skin treatments, such as
tanning, facials, body wraps, manicures, and make-up
applications, as well as retai
Management Issues in International Business
Final Examination Review Questions
Fine print (READ THIS FIRST)
Please clearly write your full name and identification number (student number) on
You have 2 hours (120 mins) for this exam. I
1- Culture risk is just as important as commercial or political risk. Why?
- directly affects the way consumers think and behave.
- Need to analyze their product and service offerings in terms of, for example, pricing, packaging and
marketing to see
1. What is the danger in oversimplifying the globalization approach? Would you agree with the statement
that "if something is working in a big way in one market, you better assume it will work in all markets"?
Oversimplifying globalization approach, c
1- "global marketing" vs "regular marketing"
GM> process of adjusting a company's marketing strategies to adapt to conditions in other countries.
Focuses its resources and competencies on global market opportunities and threats. (ANSOFF)
Anne Burns Personal Jihad
Anne Burns, a forty-five year old American woman who started a number of businesses in the United
States, was hired by a recently established nonprofit organization called ExportJordan. Working with a
grant from USAID, ExportJord