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MKT 120

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  • Top Course Tags

    Background Knowledge Expected

    Great Intro to the Subject

    Many Small Assignments

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    • Profile picture
    Nov 17, 2016
    | Would recommend.

    Not too easy. Not too difficult.

    Course Overview:

    I would recommend this course because it teaches the basics of marketing. To get any further in school you have to have basic knowledge before jumping into the deep stuff.

    Course highlights:

    Some of the highlights of this course are marketing vocabulary, market planning, understanding consumer and businesses, marketing segmentation, and marketing position.

    Hours per week:

    3-5 hours

    Advice for students:

    Be prepared to read a lot and write a few case studies.

    • Fall 2016
    • Hughes
    • Yes
    • Background Knowledge Expected Great Intro to the Subject Many Small Assignments

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