Preparing and Delivering Persuasive Speeches
To prepare and deliver persuasive speeches, students should:
undertake an audience analysis
conduct any research necessary
create an introduction, main body, and conclusion for the talk
consider an organizati
What is Business?
Walmart vs Kroger Case
Kroger vs Walmart Case
Right mix of product
Right price for profit generation
Rev Cost =
Speaking To Inform
Speaking to Inform PREVIEW
of informative Presentations
Strategies for Making Your Informative
Speaking to inform
purpose of a message to inform is to
share information with others t
Parallel structure means using the same pattern of words to show that two or more ideas have
the same level of importance. This can happen at the word, phrase, or clause level. The usual
way to join parallel structures is with the use of coordinating conj
Speaking To Persuade
Speaking to Persuade
Motivating Your Audience
Selecting and Narrowing Your
Persuasive Presentation Topic
Organizing Your Persuasive Messages
Strategies for Persuading Your Audience
How to Adjust Ideas
Evolution of Marketing
Production Era - Up to early 1900s
Selling Era - 1920s-1950s
Marketing Concept Era - 1950s 1980s
Customer Relationship Era - 1990s+
Marketing Strategies in
Rhetorical Methods &
Connectives are words or phrases
that connect the ideas
of a speech and indicate
the relationship between them.
Four Types of Connectives
Specific Forces in the Global
Forces that can directly increase or decrease a
companys sales, revenues & ultimately its profit
Management Theory and
Practice for Public Sector
Course Evaluation (Grade
Quiz/weekly assignments 15
Class Participation 00-05
Assignment/Project/Case Study 10
Introduction to Management
Theory and Public Administration
Triple S is San Diego based specialist support service Firm. Triple S has acquired MLI INC after the death of its founder.
MLI is a struggling regional Distributor of industrial lightening systems and equipment based in Chicago. Pat Cardullo,
Topic wise search in Library
Almost all the books will have some
material related to the topic
Andrew Carnegie & Steel Industry
1848 Emigrated to US
Dad earned $ 6
Mother $ 4
Carnegie $ 1.2 (60 hours week)
Three Economic Systems
Business Ownership/ Profits
Freedom of Competition
Freedom of Choice
Private & Public Ownership
Talk is cheap
Not anymore, a well organized, thoughtful talk
makes many people a very lucrative wage
Selling your ideas
Customer Presentations and Reviews
2nd week , 2nd Session
Performance, Discharge, Breach &
Consequences/remedies for the
breach of contract.
Performance of Contract
obligations of parties.
According to Sec 37of Contract Act 1872
Once the contract is formed its the
obligations of parties
Ethics & Accountability.
* What is (self) accountability,
transparency in terms of personal &
professional ethics. (cornerstone),
new buzzword sustainability.
* Corporate codes of conduct
Definition of agreement
s.2(e) of contract Act 1872
Every promise or every set of promises
forming the consideration for each other.
What is a promise?
s.2(b) of contract Act 1872
when the person to whom the proposal is
made signifies his assent, there
2nd week , 1st Session
Kinds of Contract
Distention b/w different kinds of
Kinds of Contract
1. Valid Contracts
2. Voidable Contracts
3. Void Contracts
1. Valid Contract
A valid contract is enforceable by law. An
agreement becomes enforceable by
Orientation & Perception.
An Introduction to the world of Ethics.
What is it?
Definitions (Agreed upon meaning)?
* Rules of the game.
* Course Ou
Ethics as an Internal Paradigm.
* What is a paradigm?
* How do paradigms get started?
* Identify a few recent paradigm
* How do paradigms develop/change
The Bridge from Personality to
Professionality of Ethics.
* Until now we have been talking
mostly about personal ethics ie/
relating to the individual.
* How do we look at ethics in a
The Philosophical Theory of Ethics.
* A need to define Ethics.
* Why is this so difficult?
5 minute exercise > Come up with
a personal ethics definition and
then agree upon a class de