Read the case study Trash and Waste Pick Up Services, Inc. 4-1 on page 132. Answer the
What are the positive and negative aspects of Andersens use of the GPS-based
system to monitor his drivers and salespeople?
Read the case Ethical Decision Making 12-1 Situation 2 on page 373. Answer the following
What should Essex do?
Essex should work to implement control and lead in way to promote employees
responsibility during work hours and reinforce the comp
Read the case study Santa Cruz Bicycles 5-1 on page 164. Answer the following questions:
What, in your opinion, was the key factor in Santa Cruz Bicycles successful
process redesign? Why was that factor the key?
The success factor wa
Read the case study Dealing with Traffic Jams in London 10-2 on page 322. Answer the
Assess the risks of this project. Given your assessment of the project complexity,
clarity, and size, what management strategies woul
Read the case Business Intelligence at CKE Restaurants on page 348. Answer the following questions:
How does the Business Intelligence System (BIS) at CKE add value to the business?
Business intelligence (BI) is a technology-driven
Read the case study Crowdsourcing at AOL 9-1 on page 285. Answer the following questions:
Is crowdsourcing as used by AOL a form of outsourcing? Why or why not?
Yes, crowdsourcing is a form of outsourcing that uses digital age in filling ou
Read the case study Troon Golf 7-1 on page 234. Answer the following questions.
Why does the TCO approach allow Troon management to refresh its hardware at
the optimal cost level?
When Troons Vice President for technology, Cary Westmark saw
Read the case study Enterprise Architecture at American Express
6-1 on page 194. Answer the following questions:
What are the key components of the architecture American Express has created?
Enterprise architecture (EA) at American E
Assignment 2 Week 1
Read the case study Zipcar 2-2 on page 71. Answer the follow questions:
Analyze the business model of Zipcar using Porters ve forces model.
Zipcar has created a model that would be difficult for other companies to imitate with its