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BUS R132a Marketing

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    Cabral,R, schnopp
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    Always Do the Reading

    Great Discussions

    Great Intro to the Subject

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    • Profile picture
    Jun 08, 2016
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    I learned a lot. it is a fun course. I feel like I excel in it but there is so much there I want to take it again.

    Course highlights:

    Selling is obsolete. I learned about Branding and how company's want to be "Top of Mind." Meaning they want to be so embedded in our media and culture that when you have a need you think of them first. Like "Coke" for example, when you are thirsty for a drink on a hot summer day, what do you think of purchasing? Chances are Coca Cola crossed your mind.

    Hours per week:

    6-8 hours

    Advice for students:

    Remember to enjoy whatever it is your doing. Life is short and stress is deadly.

    • Spring 2016
    • schnopp
    • Yes
    • Great Intro to the Subject Always Do the Reading Great Discussions

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