SECTION 1: EVALUATE ARTICLES
E-Government and Civic Engagement: How is Citizens Use of City Web Sites Related with
Civic Involvement and Political Behaviors?
1. What is the study method used?
b. Content Analysis!
c. Experiment! (Go directly to
MACS 351: Study Guide Exam 3
News Part 1 (L17)
Roles of Media in democratic society
o Serve as channels of communication among political and governmental
o Alerting to political scandal
o Media should dig up facts, w
MACS 351: Study Guide Exam 1
Thinking about communication/info as a neutral good
There is a huge shift in the amount of information available
Need to shift to thinking about information as potentially a non-neutral good.
MACS 351 Exam II
Policy: be able to identify
-regulation (enforced, monitored)
^ know the limitations and strengths of each type
Fear & Fright
-a basic survival mechanism
-one of the few basic emotions that is species-wide
Assignment for media diary:
For this assignment a short research project based on your life! I want you go keep
track of ALL the media you use and how much time you used them for two work days.
The purpose of this assignment is to start you thinking about
MAYBE DIRECT EFFECTS (BUT
Terms for content analysis
To Consider for Soundness check
Is this study content analysis?
What is the sample?
Are the coding ca
CLASS OBJECTIVES: BY END OF CLASS YOU
REVIEWED A GOOD POLICY STATEMENT
PRACTICED AND REVIEWED A SOUNDNESS CHECK!
EXAMINED MEDIA ECOLOGY AS AN APPROACH TO UNDERSTANDING
DEFINED THE DIFFERENT AGES
Direct effects (back from the dead)
By end of class, you should:
able to describe and apply priming
does priming work in the brain
does priming work
! How does priming apply to media?
able to descri
BY THE END OF CLASS YOU SHOULD BE ABLE TO:
! DESCRIBE FEAR AND THE ROLE OF FEAR IN EVOLUTION: WHY IS
FEAR USEFUL? WHAT IS THE NEGATIVE IMPACT OF FEAR ON
! DESCRIBE HOW FEAR IS PROCESSED I
MEDIA AND THE SEXUAL
Media and sexuality
BY THE END OF CLASS, YOU SHOULD:
BE ABLE TO DESCRIBE AND IDENTIFY EXAMPLES OF HYPER
DESCRIBE SEXUALIZATION IN THE MEDIA
DESCRIBE THE IMPACTS OF NEGATIVE BODY IMAGE ON GIRLS
DISCUSS MACRO POLICY AND ITS OBJECTIVES
GO THROUGH AN EXAMPLE
REVIEW POLICY ASSIGNMENT
Policy decision stages
What kind of world do you want to live in?
What is the current
BY THE END OF CLASS, STUDENTS SHOULD:
BE ABLE TO ANSWER THE BASIC QUESTION: IS THEIR VIOLENCE ON
DESCRIBE HOW VIOLENCE IS MEASURED
DESCRIBE SOME BASIC STUDIES
DESCRIBE THE MAIN IMPACTS OF VIOLENCE AND MEDIA
Reiss Profile and reality shows
DEVELOPING SKILLS WITH TWO SOUNDNESS CHECKS!
ONE AT BEGINNING AT CLASS.
ONE NEAR THE END OF CLASS.
EXAMINING REISS PROFILE
TO FURTHER UNDERSTAND WHY PEOPLE WATCH/LISTEN TO
WHAT THEY WATCH
Why do people use media what do they get?
Terms and key areas (know for exam)
Uses and gratifications
! Functions of media
Models to explain uses and grats
in Jennings 124-
MASS SOCIETY AND
Linear Communication Theories
DESCRIBE MASS SOCIETY THEORY AND ITS RELATIONSHIP TO
DESCRIBE DIRECT EFFECTS THEORY (DE)
IDENTIFY THE MAJOR COMPONENTS OF
APPLY DE AS A PREDICTIVE TOOL
NEWS (PART 1)
By end of class, you should
1. Be able to discuss the importance of
news for democracy
2. Be able to discuss the importance of
news for community
3. Have a basic understanding of the
revenue-shift issue for newspap
MACS 351 Exam 3
News media & public opinion
-Media may not tell people what to think, but it does tell them what to think ABOUT
-Specifically: knowledge, order of priority
-Issue: important topic/problem for debate and discussion
MACS 351 Study Guide
Media use among 8-18 year olds
10 hours and 45 minutes is the average media use for 8-18 year olds
-media use among 8-18 year olds has gradually increased since 1999
-print is the
For this week we had to read What Search Engines by Safiya Umoja Noble. In this article, they
talked about how the specific searches that you conduct have a large impact on the Internet
specifically for women. As such, women get put on the internet and ar
MACS 351 Weeks 1-4 Study Guide
General Media Consumption
How much media are 8 18 year-olds using today?
64% have TV on during meals
eat more, deceased nutrition, poorer family communication, decreased self esteem
71% have a TV in the bedroom
Guiding questions: Fright
Why is fear important to study?
Why does the fear response support a direct effects model? How is
fear theory NOT like a direct effects model?
What happens during a fear response? What are the effects in the
What is fe
Exam 2 Study Guide
What is gonna be on the exam?
Multiple Choice Questions
Take Home Policy Statement
Data Handling Assignment (I think)
How many multiple choice questions? I believe its 16
Anyone remember which research studies we need to know
This study guide has all of the material that you will be
responsible for from the READINGS. In most cases
readings and lecture overlap It does not include
material covered independently in lecture.
What is a po
MACS 351 Final Study Guide
Population: all the members of the group that you want to study
Sample: members selected from the population to interview (to survey)
each and every person should have an equal chance of being
Essence of Policy Making
Four Different Methods of Forming Policy:
o You do something, you know that something bad will
happen, but you trust the luck that nothing bad will ever
EX. Texting and driving, un
Violence in Mass Media
On the recommendation of the Board of Directors and the Board for the
Advancement of Psychology in the Public Interest, Council voted to adopt the
following resolution, as amended, as APA policy, replacing the 1985 resolution on
OK, just how much do we watch
By end of class, you should:
on the amount of information available
and applied the concepts of
overload and the effects of noise
to do your media diary! If you havent started,
you will need to do all Friday and all Monday!
out the assignment instructions on Compass G2
for how to write up your three comments.
MACS 351: SOCIAL ASPECTS OF THE
Department of Media and Cinema Studies
Course location and time:
TR: 12:30 1:50
Office hours: After class or by appointment
Office: 237 Gregory Hall