SERVQUAL and Model of Service Quality Gaps:
A Framework for Determining and Prioritizing Critical Factors in
Delivering Quality Services
Dr. Arash Shahin
Department of Management, University of Isfahan, Iran
Engro Fertilizers Limited is a subsidiary of Engro Corporation and a renowned name in
Pakistans fertilizer industry. It is traded on the stock market under the symbol EFERT.
Engro holds a vast, nationwide production and marketing infrastructure and produc