CM 301
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CM 301 Principles and Practices of Public Relations

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  • Top Course Tags

    Great Intro to the Subject

    Group Projects

    Lots of Writing

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    • Profile picture
    Nov 14, 2016
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Downes is an incredible professor. He wants his students to succeed and is very interested in my the ethical side of PR. He will be happy to grab a coffee and discuss your concerns about maintaining your morals within an industry of "spin doctors."

    Course highlights:

    We learned a kaleidoscope view of PR and its sectors. From corporate to nonprofit and government, we covered it. We also cover agency life and all the PR basics: writing to maximize readability, writing a press release, etc. My favorite project was creating your own online portfolio - it was so helpful!

    Hours per week:

    9-11 hours

    Advice for students:

    Do all of the readings and stay up-to-date on current events, otherwise you will be lost during lecture.

    • Fall 2016
    • DOWNES
    • Yes
    • Great Intro to the Subject Lots of Writing Group Projects

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