Olympic Rent-A-Car U.S.: Customer Loyalty Battles
Should Olympic match Enterprise loyalty program? How much does it cost?
Olympic Rent-A-Car is a car rental company, founded in 1976 by a former pole-vaulting champion, John Uelses. Its
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in Business Intelligence
The end of data scientists.
Data science moves from the specialist
to the everyman. Familiarity with data analysis becomes part of the skill set of ordinary
business users, not experts with analyst in their
In recent years, China has been known for its constant rise of air pollution because of its everexpanding cities. The damage of this problem lies in the environmental health which is most likely to
have an effect on the spending of the Chinese government
Eastman Kodak Company: Funtime Film
Is Kodak doing the right thing with the decision to have line extension: Kodak Gold Plus, Kodak
Royal Gold and Kodak Funtime? Support your statement.
Eastman Kodak Company is the dominating company in t
How does Tripadvisor monetize its user generated content (UGC)? How does it compare to different
sites (give your examples)?
TripAdvisor is the largest travel site in the world (2010), which lists hotels, travel attractions an
Designs by Kate: The Power of Direct Sales
From sales representative perspective does it pay to build a team (support your statement with numbers)?
Designs by Kate (DBK) is the company, working through direct sales and multi-level marketi
Title: BMW Films
Question: What was the objective of BMW films? Was it successful?
The BMW is a car manufacturer with quite small market share in the U.S. market (slightly below 2%). Brand is being
perceived as a yuppie and status car, while consumption p
Aqualisa Quartz: Simply a Better Shower
Why is the Quartz shower not selling? If you were Rawlison, which action plan you take to succeed
with product sales?
The Aqualisa is the company with strong reputation in the U.K. shower market, wh